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Dec 17, 2024
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2024-2025 Undergraduate Catalog
Media Study BA - Production Concentration
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All those hours you’ve spent staring at screens is about to pay off. As someone who grew up surrounded by media, you already know how to understand and create the content you see and hear on your smartphone, laptop or TV. Now, it’s time to take the next step. UB’s media study program is designed for thoughtful, creative people who want to shape our culture, make media (including films) and analyze the ever-increasing amount of media in our daily lives.
Visit the Film Studies academic program page for more information about the academic experience, who you will learn from, opportunities outside of class and what you can do with this degree.
Visit the Media Study department page for contact information, a brief overview of the department and the curricular options.
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Three Basic Production courses (12 credits)
Two Intermediate Production courses (8 credits)
One Advanced Production course (4 credits)
Four Basic Theory courses (15 credits)
One Advanced Theory course (4 credits)
Two Elective courses (6 credits minimum)
- Any DMS course at the 300/400 level may be used to fulfill elective requirement including special topics, or internships.
Breadth Requirement (18 credits)
Students majoring in Media Study must take 18 credits (6 courses) of electives in another discipline or set of disciplines, manifesting a coherence, breadth, and depth of general advanced study. At least four of these courses must be at the 300 or 400 level. This breadth requirement is often satisfied with a minor in another department, as long as it meets the necessary credits.
Total Credits Required for Major: 67
Additional Degree Requirements Include:
- Additional coursework to fulfill UB Curriculum requirements
- Elective courses as needed to complete the 120 credit hour total
Total Credits Required for Graduation: 120
Total Credit Hours Required represents the minimum credits needed to complete this program, and may vary based on a number of circumstances. This should not be used for financial aid purposes.
Academic Requirements
Minimum GPA of 2.000 overall. Students must receive a C- or higher in all Media Study courses. Each course taken may be counted only once and applied to only one requirement. All required courses are 4 credit hours unless otherwise noted. Students are required to complete a total of at least 24 credits at the 300 or 400 level as part of their major.
The breadth requirement consists of 18 credit hours (six classes) outside of Media Study that meet the following criteria: two courses must be at the 200 level, and four courses must be at the 300-400 level. Transfer students can use transfer credit towards the breadth requirement. The breadth requirement should complement the Media Study degree, and students will have to defend their selection of classes. The breadth requirement is often satisfied with a minor in another department, as long as it meets the necessary credits.
Program Distinction
A student in this major is eligible for Program Distinction upon degree conferral if the criteria are met. Criteria are found under Academic Honors in the Policy and Procedure section of this Catalog. Program Distinction is noted on the official transcript. Curricular Plan
A Curricular Plan provides a roadmap for completing this academic program and the UB Curriculum on time. Your actual plan may vary depending on point of entry to the university, course placement and/or waivers based on standardized test scores, earned alternative credit and/or college transfer credit.
YEAR 1
Fall Semester
Spring Semester
YEAR 2
Fall Semester
- Basic Production Credits: 4
- Basic Theory Credits: 4
- Pathway Credits: 3
- Basic Production Credits: 4
Total Credits: 15
Spring Semester
YEAR 3
Fall Semester
- Advanced Theory Credits: 3
- Intermediate Prod. Credits: 4
- Pathway Credits: 3
- Communication Literacy Credits: 3
Total Credits: 13
Spring Semester
YEAR 4
Fall Semester
- DMS Elective at 300/400 level Credits: 3
- Breadth Requirement Credits: 3
- Breadth Requirement at the 300/400 level Credits: 3
- Breadth Requirement at the 300/400 level Credits: 3
- Elective Credits: 3
Total Credits: 15
Spring Semester
- Breadth Requirement at the 300/400 level Credits: 3
- Breadth Requirement at the 300/400 level Credits: 3
- Elective Credits: 2
- Elective Credits: 3
- DMS Elective at 300/400 level Credits: 3
Total Credits: 14
TOTAL CREDITS REQUIRED: 120
Note: Some classes may count toward both a major and UB Curriculum requirement.
Learning Outcomes
Upon successful completion of all requirements, the student will have knowledge of:
- Identify, recall and reproduce elements of media technology and theory: being able to operate the technology, such as cameras, sound equipment and use of computers and software for robotics, gaming and programming.
- Comprehend, explain and interpret media theory and use of media technology: being able to retain the theoretical/ practical information learned and to, in turn, explain it
- Apply, produce and demonstrate use of media technology and theory: to be able to use the knowledge gained to apply media theory and to produce media objects skillfully.
- Deconstruct, analyze and compare media objects and theory: to breakdown media objects for analysis, and to create comparisons using media theory.
- Critique, evaluate and appraise media objects and theory: skillfully incorporate media technology and theory into critiques and appraisals. Be able to take the knowledge one step further than simply knowing and applying it
- Create, design and compile media object using technology. Revise, compose and generate exceptional theoretical media object: demonstrate the highest levels of creativity, while creating media objects and theoretical discourse.
(HEGIS: 06.01 COMMUNICATIONS- GENERAL, CIP: 50.0601 Film/Cinema Studies)
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